Jägermeister Frozen Moments
Agency: Hi-ReS! & Artificial Rome
My Role: Creative Director
Frozen Moments App
As soon as the temperature fall below 0 °C, the fast moving water
molecules slow down, coalesce into solid strings and an ice core
originates. One of nature´s genuine spectacles.
For Jägermeister we created an App which plays with the fascinating
change of liquid to congelation. By touching the display you can
move simulated liquid,by typing its condition changes into ice.
Previously taken pictures by using the same App can be inserted into
the ice cubes. Remarkable snapshots are set up.